Digital Acceleration in the Time of COVID

Jun 21 2022

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But the past year hasn’t just been tough; it’s been unprecedented. Companies suddenly found their offerings irrelevant (even impossible). Plans were stymied. Uncertainty ruled the day. All of which begs the question: When times get uncertain… what do the uncertain do? They get precise. They get to work on what is certain: that business is still about meeting human needs.

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About The Author

Jeb Dasteel

Jeb operates Dasteel Consulting and the Customer Strategy Alliance, focusing on advising Chief Customer Officers and helping organizations develop or refine their customer strategy. Jeb served as the global Chief Customer Officer for Oracle from early 2008 to September 2019. In this role, he: Worked with the Chief Executive Officer, Board of Directors, and Executive Committee members to implement enterprise goals for all elements of the Oracle customer strategy: customer acquisition, customer retention, ease of doing business, customer engagement, customer adoption, customer value, and brand advocacy.