What Are Chatbot Decision Trees & Their Role In Customer Engagement In E-commerce?

Apr 19 2022

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In our modern world, chatbots are an increasingly important way to reach customers and allow them to interact with your business. When customers are unable to reach a company after business hours, they are annoyed and could turn to the next competitor to get the services they are looking for.

About The Author

Jeb Dasteel

Jeb operates Dasteel Consulting and the Customer Strategy Alliance, focusing on advising Chief Customer Officers and helping organizations develop or refine their customer strategy. Jeb served as the global Chief Customer Officer for Oracle from early 2008 to September 2019. In this role, he: Worked with the Chief Executive Officer, Board of Directors, and Executive Committee members to implement enterprise goals for all elements of the Oracle customer strategy: customer acquisition, customer retention, ease of doing business, customer engagement, customer adoption, customer value, and brand advocacy.