In a world where products and services are becoming more and more commoditized, customer experience is the only true and sustainable differentiator. That means that customer experience leaders have a […]

EngagementTake MyCustomer's readership survey

A CX program isn't a one-time deal; a solid foundational strategy can lead to long-term success. Continue reading...

You need to deliver value to customers. Right? Wrong! Believing that your firm “delivers” value makes you the Hero. This is just like Neo in “The Matrix,” which tells a classic hero story of […]

One of the most effective ways you can drive higher buying and renewal confidence is by facilitating connections between customers. Continue reading...

Why women in customer experience, customer support and tech deserve more representation and opportunities. Continue reading...

Rather than look at new rules as a burden to be shouldered, perhaps there is an opportunity here for banks to "do well by doing good." Continue reading...

LoyaltyWhy businesses struggle with customer loyalty

With IoT-enabled connectivity enterprise leaders can integrate a proactive CX framework that shapes operations to deliver customer satisfaction. Continue reading...

Customers are the lifeblood of any business, and providing them with a great experience can lead to increased loyalty, higher satisfaction...31st May 2023 By Simon Fraser

LoyaltyElevating LGBTQ+ customer and employee experiences

LoyaltyMeet MyCustomer's new editor

Voice of the CustomerWhy you need to be providing a global CX

How Aegon Is Reaping the Benefits of Customer Centricity At Forrester CX EMEA, we heard from InMoment client Aegon, a Dutch public company...23rd May 2023 By Simon Fraser

Stacy Sherman and Dr. Joerg Storm, Digital Transformation Leader, discuss the power of digitalization on customer experiences. You'll hear the proven success strategies for setting clear goals, […]

Journey Maps can be useless exercises. That’s right…we said it. However, these often-used tools don’t have to be as useless as they usually are. Journey Maps are only useless if you don’t […]

The customer experience is built on hundreds, even thousands, of journeys that start at the beginning of the customer lifecycle, when people first identify a need or a problem to solve, and typically […]

The Interactions Analytics ‘Proof of Value’ (PoV) is an eight-week programme that analyses recordings of recent calls coming into th15th May 2023Sabio Unveils New Interaction Analytics Solution

Every time I turn on the news, I hear about the potential of a recession. There seem to be so many conflicting opinions it reminds me of that old joke. ‘What happens when you put ten economists in […]

Are you struggling to engage your employees to consistently deliver customer excellence? Are company silos getting in your way of aligning teams and exceeding business goals? If yes, this episode […]

Voice of the CustomerThe challenges of travel customer experience

We have been remiss. In the past five years, we have talked about the Cleveland Browns, a struggling team in the NFL, several times but we haven’t discussed customer engagement once. I became aware […]

Are you a business leader seeking better ways to retain customers fueled by trusted employees? Are you struggling to create a culture of trust in your business? Host Stacy Sherman and Joe Folkman, a […]

Vijay, one of our listeners, drew my attention to a deficit in my content regarding customer strategy. He asked if we had anything on customer engagement. After a search of both my hard drives […]